Common Goal is the home of football for good – a global community of athletes, organisations, and brands using football to create an even playing field for young people everywhere.
Since 2002, we have pioneered the development of football for good by connecting
Get inspired by stories from the Common Goal community. Explore publications, toolkits, and real-world examples of football for good changing lives worldwide.
Beyond Sport and Common Goal Football can open doors – but only if young people have
A daily commitment to redefining what inclusion looks like in youth football.“Small acts of bravery are what make massive changes.“You realize a lot of the change just starts with you.�Joe Marinkovich is helping to redefine what inclusion looks like in youth football as a daily commitment.Born and raised in Omaha, Nebraska, Joe’s own journey through soccer shaped how he now views and builds community.As a young player, he saw firsthand how differences in background could lead to misunderstanding
It’s not just like a nice to have.
The first LaLiga side, and fourth professional team worldwide, joins Common Goal, pledging 1% to its community and fansClubs are nothing without the fans and communities that surround them. But as football – and the money in the game – grow, it’s these people at the heart of the game that are too often left behind. Real Sporting de Gijón, one of Spain’s oldest football clubs playing in LaLiga 2, is working to help pioneer a new era in football. Today it becomes the first La Liga club to take the
sustainability, throughout its impact. "We believe that a football club must have
Fans co-create artwork to build a more inclusive gameFor the second consecutive year, Common Goal is teaming up with Amplifier, an award-winning media lab, to release a line of merchandise aimed at helping make soccer more inclusive for all. “Pride in Each Other,� is a collection co-created by eight supporter groups across North America, all of who are taking part in Play Proud training, and Thomas Wimberly, a Louisiana-based artist. At a time when LGBTQ+ rights are under attack across North Ame
soccer a welcoming space for everyone. Just halfway into 2023, over 500 bad bills have
Eight US clubs come together with Common Goal to fight discrimination and make soccer more inclusive ahead of the 2026 Men’s World Cup With LGBTQ+ rights under threat worldwide, Common Goal are coming together with eight clubs from across the United States to fight back against discrimination and strive towards inclusion at a time when it matters most. For the third consecutive year, Common Goal is taking a collective action approach towards LGBTQ+ inclusion, engaging professional soccer clubs,
 By the end of 2024, Play Proud will have trained 25 clubs, supporters‘ groups
Get inspired by stories from the Common Goal community. Explore publications, toolkits, and real-world examples of football for good changing lives worldwide.
Marking their twenty-year anniversary, The Lumineers have teamed up with GOAL Projects
Get inspired by stories from the Common Goal community. Explore publications, toolkits, and real-world examples of football for good changing lives worldwide.
the club came together to understand ho Feb 23, 20224 min read “It doesn’t have
Common Goal and adidas Sportswear are partnering around a shared belief.
and adidas Sportswear are partnering around a shared belief: Through sports we have
Tottenham Hotspur’s Molly Bartrip opens up on her journey after joining Common Goal’s mental health initiative Create the SpaceIt’s ok not to be ok. A message that Molly Bartrip wants to get across regularly. To anyone reading this going through their own struggle. To herself now. To her younger self. The Tottenham Hotspur defender has taken the step of joining Common Goal’s Create the Space initiative, a player-led movement dedicated to supporting mental health awareness in football. A decision
Tottenham and they know what I’m like. “The most important thing for me is to have
